Where solid business strategy and smart marketing ideas converge.
Video is an important facet of any law firm’s social media strategy. According to a recent Cisco study, 80% of internet traffic will come from video by 2019. Adopting video into your firm’s internet presence can help encourage new clients …
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We’re pretty good at spotting firms that are in the planning stages of their new website. The tell? Usually, the marketer in charge posts questions on legal marketing-related social media and Special Interest Group forums that go something like this: …
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It’s time to work smarter, not harder, to build your law firm’s reputation. Let Google do the heavy lifting with Google My Business, a tool that harnesses your firm’s physical location in order to raise its prominence—beginning close to home. …
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Every day the media issues a barrage of stories about congressional investigations, executive orders, tax reform and federal indictments, and lawyers are in hot demand to give perspective and commentary on breaking news. However, it can be hard to break …
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Pitching stories for our legal clients in the days following January 20th, one fact is abundantly clear: like everything else since the inauguration of the new US president, public relations has changed dramatically. The news cycle, already accelerated with the advent …
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Now that Chambers submissions have been completed, you can relax, right? Actually, now is the ideal time to conduct an internal post mortem to see how you can improve your in-house processes in 2017 to ensure better Chambers results. If …
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