Where solid business strategy and smart marketing ideas converge.
If you are a legal marketer, legal consultant or law firm leader, you probably saw the writing on the wall in 2009. The ever-prescient Richard Susskind saw the writing on the wall in at least early 2008 when writing The End of …
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My mother is a sweet homemaker who bakes a [soul-affirming] pie nearly every day. She quilts up a storm, has the cleanest house you have ever seen, and in general runs a pretty tight ship. This apple-cheeked grandma also has a good …
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There’s been a lot of buzz in the blogosphere lately about the importance of attorney web bios, so my team and I figured that maybe a blog post from people who actually write attorney bios might be in order. 🙂 …
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All my life, the quickest way to awaken my inner skeptic has been to tell me how absolutely wonderful something is. I’m quick to poke holes and speculate on who’s paying you for the endorsement. (And I work for lawyers. Hmmm.) Enter …
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In a December 23, 2011 Wall Street Journal article on the use of social media by attorneys, law firms and lawyers took it on the chin. In the first few sentences, they were dubbed “geezers” “risk-averse” and “hidebound”. That was …
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It’s January, and from your new-found perch on the StairMaster, you are reading a gazillion articles and blog posts about the 10 ways to succeed in business in the New Year. Some read like self-help books while others reiterate the …
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