Where solid business strategy and smart marketing ideas converge.
The 2014 edition of this study can be found here. Over the past six weeks, the Knapp Marketing team has conducted a research project to identify the percentage of attorneys listed in Chambers USA in the recently published Chambers USA …
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Being tasked with preparing a firm’s Chambers submissions is not considered the plum job in a law firm marketing department. First, the responsible party must convince umpteen busy attorneys to reflect on the past year, cull their most significant matters and summarize …
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There’s been a lot of buzz in the blogosphere lately about the importance of attorney web bios, so my team and I figured that maybe a blog post from people who actually write attorney bios might be in order. 🙂 …
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In a December 23, 2011 Wall Street Journal article on the use of social media by attorneys, law firms and lawyers took it on the chin. In the first few sentences, they were dubbed “geezers” “risk-averse” and “hidebound”. That was …
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It’s January, and from your new-found perch on the StairMaster, you are reading a gazillion articles and blog posts about the 10 ways to succeed in business in the New Year. Some read like self-help books while others reiterate the …
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Tuesday, Hubspot hosted one of their periodic social media webinars called “The Science of Timing: When to do everything.” Hubris intended, I wonder? By Hubspot’s report, 22,000 people attended from around the globe, although the timing of “everything” was discussed …
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