Where solid business strategy and smart marketing ideas converge.

How and When to Get Your .law Domain Name

Today, all law firms will be able to apply for .law names. This top-level domain name is intended to create an online space in which only regulated, licensed legal practitioners can be found. In order to purchase your .law domain …
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Target Your Key Audiences with a White Paper

Over the past few years, one of our clients has grown a thriving practice around a specialized, rapidly evolving area of law. During this time, we have promoted the practice through the usual communications channels—website videos and case studies, targeted …
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How LinkedIn Publishing Could Kill The Law Blog

For one brief, bright, shining moment in the history of mass human communication, everyone had the ability to talk to everyone else and no corporate gatekeeper was in control. In that moment — after the mass media no longer decided …
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