Where solid business strategy and smart marketing ideas converge.
Amid the chaos and noise of the current Covid-19 crisis, one truth is ringing clear: law firms and attorneys have the opportunity to be heroes for their clients by helping them to make sound and informed business decisions that will …
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Now is the time of year when Christmas decorations are out on display and lawyers are forecasting the remainder of their year – deals closing, contingency cases settling – how will their year end and what should they be thinking …
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This article originally appeared in Marketing the Law Firm. Lawyers and law firms are exhorted constantly to listen to the voice of the client! They are told this by the economic engineers who drive the legal profession — General Counsel — on panels, in media interviews …
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