Where solid business strategy and smart marketing ideas converge.
Most lawyers are bright, passionate, interesting, engaged and successful. But when it comes to their bios, we tend to see them described in ways that are dull, wordy and unremarkable. The reason? Lawyers practice law, not bio writing.
Back in May, Amy wrote a post a about what makes an attorney bio work (think: robust) and why it is challenging to create a really good one. Since then, we’ve been knee-deep in writing said bios and we have …
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There’s been a lot of buzz in the blogosphere lately about the importance of attorney web bios, so my team and I figured that maybe a blog post from people who actually write attorney bios might be in order. 🙂 …
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