Where solid business strategy and smart marketing ideas converge.
There’s been a lot of buzz in the blogosphere lately about the importance of attorney web bios, so my team and I figured that maybe a blog post from people who actually write attorney bios might be in order. 🙂 …
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All my life, the quickest way to awaken my inner skeptic has been to tell me how absolutely wonderful something is. I’m quick to poke holes and speculate on who’s paying you for the endorsement. (And I work for lawyers. Hmmm.) Enter …
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With 845 million monthly active users and 483 million daily active users on average at the end of December 2011, law firms cannot afford to ignore the impact that Facebook can have on their business development efforts. The key to …
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In a December 23, 2011 Wall Street Journal article on the use of social media by attorneys, law firms and lawyers took it on the chin. In the first few sentences, they were dubbed “geezers” “risk-averse” and “hidebound”. That was …
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It’s January, and from your new-found perch on the StairMaster, you are reading a gazillion articles and blog posts about the 10 ways to succeed in business in the New Year. Some read like self-help books while others reiterate the …
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“The legal market is not growing, so our approach to marketing has to be a cannibalistic one. The best way to hang onto your client is to get as many hooks into the organization as possible. That means you had …
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