Amy Knapp presented at LMA’s Orlando and Tampa programs, Feb 12-13, 2019. Her presentation, entitled, “The Power of the Plan: How to Turn Your Lone Rangers in a Strike Force” provides legal marketing and business development directors and staff, particularly those focused on individual practices, sectors, or offices, with concrete ways to develop and implement strategic business development plans that will deliver demonstrable results. Amy shares her own experience using strategic planning processes to help lawyers get a business development edge.
Takeaways from this program include:
- How strategic planning fits into overall firm growth and management
- How to implement a strategic planning process
- How to overcome barriers to success
- How to keep the ball rolling throughout the year
- How to report your success