Where solid business strategy and smart marketing ideas converge.

Practice Descriptions that ROCK!

Are you planning to update the content on your firm’s website in 2018? Don’t forget about your practice group descriptions! Start the year off right with tips for sharper and more effective practice descriptions.

During the program, you’ll learn how to:

  • Develop a tone and writing style appropriate for the clients of your firm’s legal services
  • Infuse your firm’s vision and values into each practice area description
  • Navigate the politics of writing practice descriptions
  • Add visual cues to keep your readers interested
  • Weave a ‘call to action’ into your practice descriptions

Presented at LMA’s Southeast Columbia, SC Chapter