Where solid business strategy and smart marketing ideas converge.

Amy Knapp to Speak at LMA Southeast Conference

For niche practice offerings, referral sources can assist in elevating your brand to the next level, ensuring the success and longevity of client retention and brand awareness. On September 27, Amy Knapp will present during the session, “Leveraging Referral Sources …
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Jennifer Simpson Carr to Speak at Content Marketing World

In the effort to differentiate themselves in ways that go well beyond standard client alerts, partner bios, awards, and speaking engagements, many legal marketers are turning to content marketing, an emerging discipline that shows, rather than tells, clients and potential clients why this firm is the firm …
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Jennifer Simpson Carr Quoted in Law.com

Jennifer Simpson Carr was quoted in a Law.com article discussing how law firms are using social media policies to manage risk in light of recent social media mishaps.