The Legal Marketing Association’s annual LMA Tech conference can be a tsunami of information. While just a quarter of the size of the annual LMA meeting, it is jam-packed with multiple tracks featuring presentation from those at the top of the industry.

Each year, data continues to show that attorneys’ bio pages are the most popular pages of a firm or attorney’s website. In-house counsel go here first when researching potential counsel. What’s more, these pages are the most important for establishing strong SEO for those searching on more general terms, such as “oil and gas.”

One of the most compelling panels was a “TED talk” by Nancy Slome of One to One Interactive. She’s a straight shooter with excellent and actionable advice.

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